Profile
I’m a versatile, adaptable content creator who has worked with some of the UK’s biggest brands (Boots UK, Tesco, Waitrose), newsstand titles (Elle, InStyle Cosmopolitan), newspapers/supplements (Daily Mail, The Observer Magazine, You magazine), and websites (Yahoo UK, Dailymail.co.uk), In a nutshell, I’ve covered topics and targeted audiences that are more varied than Lady Gaga’s wig collection. And I’ve recently moved back home to Australia permanently and am seeking freelance, contract or permanent work.
I always find fresh, contemporary, and creative ways to write about dry or taboo topics. So, whether it’s articles about incontinence pads or insomnia, vaginas, or verrucas, interviewing thought leaders, A-list celebrities, or everyday people, writing podcast scripts, crafting promotional/marketing content, email subject lines, or social media posts, I’ve honed the fine art of turning even the driest topic or into compelling, engaging, content. With lots of valuable takeout for the reader.
I quickly get under the skin of each target audience, collaborate with internal and external stakeholders, and build upon trusted relationships with clients by delivering on brief, on time, and on budget.
